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Number of items: 9.

Heimbach, Irina (2016):
Social Sharing Design.
Darmstadt, Technische Universität Darmstadt, [Online-Edition: http://tuprints.ulb.tu-darmstadt.de/5676],
[Ph.D. Thesis]

Heimbach, Irina and Kim, Ju-Young (2016):
The Effects of Monetary Incentives on Word of Mouth Generation.
In: European Conference on Information Systems (ECIS), Oslo, 24. - 27.05.2016, [Conference or Workshop Item]

Heimbach, Irina and Hinz, Oliver (2016):
The Impact of Content Sentiment and Emotionality on Content Virality.
In: International Journal of Research in Marketing, pp. 695-701, 33, (3), [Article]

Heimbach, Irina and Kostyra, Daniel S. and Hinz, Oliver (2015):
Catchword Marketing Automation.
In: Business & Information Systems Engineering, pp. 129-133, 57, (2), [Article]

Heimbach, Irina and Hinz, Oliver and Schiller, Benjamin and Strufe, Thorsten (2015):
Content Virality on Online Social Networks: Empirical Evidence from Twitter, Facebook and Google+.
In: ACM Conference on Hypertext and Social Media (Hypertext 2015), [Conference or Workshop Item]

Heimbach, Irina and Kraus, Christina and Hinz, Oliver (2015):
On the Design of Sales Support Systems for Online Apparel Stores.
In: Wirtschaftsinformatik 2015, [Article]

Heimbach, Irina and Gottschlich, Jörg and Hinz, Oliver (2015):
The Value of User's Facebook Profile Data for Product Recommendation Generation.
In: Electronic Markets, pp. 125-138, 25, (2), [Article]

Bank, Maximilian and Heimbach, Irina and Hinz, Oliver (2014):
Entwicklung eines Entscheidungsunterstützungssystems zur Bestimmung möglicher Kooperationspartner in der Suchmaschinenoptimierung.
Paderborn, In: Multikonferenz Wirtschaftsinformatik (MKWI) 2914, Paderborn, März 2014, [Conference or Workshop Item]

Gottschlich, Jörg and Heimbach, Irina and Hinz, Oliver (2013):
The Value of Users’ Facebook Profile Data – Generating Product Recommendations for Online Social Shopping Sites.
In: 21st European Conference on Information Systems (ECIS), Utrecht, Netherlands. Paper 117, [Conference or Workshop Item]

This list was generated on Sat Jul 20 01:58:02 2019 CEST.