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Co-Development with Customers: Investigation of Strategic Drivers and Product Innovation Outcomes

Stock, Ruth ; Zacharias, Nicolas ; Schnellbächer, Armin (2014)
Co-Development with Customers: Investigation of Strategic Drivers and Product Innovation Outcomes.
Academy of Management Annual Meeting. Philadelphia, USA
Conference or Workshop Item, Bibliographie

Item Type: Conference or Workshop Item
Erschienen: 2014
Creators: Stock, Ruth ; Zacharias, Nicolas ; Schnellbächer, Armin
Type of entry: Bibliographie
Title: Co-Development with Customers: Investigation of Strategic Drivers and Product Innovation Outcomes
Language: English
Date: 26 December 2014
Event Title: Academy of Management Annual Meeting
Event Location: Philadelphia, USA
Divisions: 01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Innovation & Enrepreneurial Marketing
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics
Date Deposited: 07 Jan 2015 12:21
Last Modified: 07 Jan 2015 12:21
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