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Zacharias, Nicolas ; Stock, Ruth ; Im, Subin (2017)
Strategic Givens in New Product Development: Understanding Their Curvilinear Effects on New Product Performance.
In: International Journal of Innovation Management, 21 (1)
Artikel, Bibliographie
Zacharias, Nicolas ; Stock, Ruth ; Im, Subin (2017)
Strategic Givens in New Product Development: Understanding Curvilinear Effects on New Product Performance.
In: International Journal of Innovation Management, 21 (1)
Artikel, Bibliographie
Zacharias, Nicolas ; Stock, Ruth ; Im, Subin (2013)
How Do Executives Impact New Product Performance? An Investigation of Non-Linear Effects.
2013 American Marketing Association Summer Educators’ Conference. Boston, USA
Konferenzveröffentlichung, Bibliographie
Zacharias, Nicolas ; Stock, Ruth ; Im, Subin (2013)
Non-Linear Relationships of Executives' Strategic Actions on Innovation and New Product Performance.
Academy of Management 2013 Annual Meeting. Lake Buena Vista (Orlando), USA
Konferenzveröffentlichung, Bibliographie