2018

Zhou, Wenyan ; Hinz, Oliver ; Benlian, Alexander (2018)
The impact of the package-opening process on product returns.
In: Business Research, 11 (2)
doi: 10.1007/s40685-017-0055-x
Artikel, Bibliographie

Zhou, Wenyan (2018)
The Two-Stage Decision Process During Online Purchasing -Empirical and Observation Field Studies on Cognitive, Affective and Behavior Outcomes.
Technische Universität Darmstadt
Dissertation, Erstveröffentlichung

2016

Zhou, Wenyan ; Hinz, Oliver (2016)
Determining Profit-Optimizing Return Policies - A Two-Step Approach on Data from Taobao.com.
In: Electronic Markets, 26 (2)
Artikel, Bibliographie

2015

Hinz, Oliver ; Schlereth, Christian ; Zhou, Wenyan (2015)
Fostering the adoption of electric vehicles by providing complementary mobility services: a two-step approach using Best–Worst Scaling and Dual Response.
In: Journal of Business Economics, 85 (8)
doi: 10.1007/s11573-015-0765-5
Artikel, Bibliographie

Hinz, Oliver ; Schlereth, Christian ; Zhou, Wenyan (2015)
Fostering the Adoption of Electric Vehicles by Providing Complementary Mobility Services: A Two-Step Approach using Best-Worst Scaling and Dual Response.
In: Journal of Business Economics, 85 (8)
Artikel, Bibliographie

2013

Chen, Zhihao ; Yu, Silu ; Zhao, Li ; Zhou, Wenyan (2013)
Opportunistic Claiming Behavior in Two-sided Market.
Konferenzveröffentlichung, Bibliographie