Artikel

Stock-Homburg, Ruth ; Heald, Shannon ; Holthaus, Christian ; Gillert, Lennart ; Hippel, Eric von (2020)
Need-solution pair recognition by household sector individuals: Evidence, and a cognitive mechanism explanation.
In: Research Policy (RP)
Artikel, Bibliographie

Jong, Jeroen de ; Gillert, Lennart ; Stock, Ruth (2018)
First Adoption of Consumer Innovations: Exploring Market Failure and Alleviating Factors.
In: Research Policy (RP), 47 (2)
Artikel, Bibliographie