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Can Customer Satisfaction Decrease Price Sensitivity in Business-to-Business Markets?

Stock, Ruth (2005)
Can Customer Satisfaction Decrease Price Sensitivity in Business-to-Business Markets?
In: Journal of Business-to-Business Marketing (JBBM), 12 (3,)
Article, Bibliographie

Item Type: Article
Erschienen: 2005
Creators: Stock, Ruth
Type of entry: Bibliographie
Title: Can Customer Satisfaction Decrease Price Sensitivity in Business-to-Business Markets?
Language: English
Date: 2005
Journal or Publication Title: Journal of Business-to-Business Marketing (JBBM)
Volume of the journal: 12
Issue Number: 3,
Divisions: 01 Department of Law and Economics
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Department of Marketing & Human Resource Management
Date Deposited: 24 Aug 2009 15:53
Last Modified: 26 Aug 2018 21:24
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