Kühl, N. ; Mühlthaler, M. ; Goutier, Marc (2020)
Supporting customer-oriented marketing with artificial intelligence: automatically quantifying customer needs from social media.
In: Electronic Markets, 30 (2)
doi: https://doi.org/10.1007%2Fs12525-019-00351-0
Artikel, Bibliographie

Kühl, N. ; Goutier, Marc ; Ensslen, A. ; Jochem, P. (2019)
Literature vs. Twitter: Empirical insights on customer needs in e-mobility.
In: Journal of Cleaner Production, 213
Artikel, Bibliographie

Kühl, N. ; Goutier, Marc ; Hirt, R. ; Satzger, G. (2019)
Machine learning in artificial intelligence: Towards a common understanding,.
Konferenzveröffentlichung, Bibliographie

Kühl, N. ; Mühlthaler, M. ; Goutier, Marc (2018)
Automatically quantifying customer need tweets: Towards a supervised machine learning approach.
Hawaii International Conference on System Sciences (HICSS-51). Waikoloa Village, Hawaii, United States (3rd - 6th January 2018)
Konferenzveröffentlichung, Bibliographie

Kühl, N. ; Goutier, Marc (2018)
Needmining: Evaluating a whitelist-based assignment method to quantify customer needs from micro blog data.
In: Operations Research Proceedings 2016
Buchkapitel, Bibliographie

Kühl, N. ; Goutier, Marc (2016)
"Need Tweets": New Insights about Customer needs from micro blog data in the field of E-mobility.
In: Informatik, 2016
Artikel, Bibliographie