Kuske, Philipp ; Abele, Eberhard (2011):
Managing a Company´s Know-how-Strategy in Global Production Networks by a Strategic Portfolio.
Madison, Wisconsin, USA on 1-3 June 2011, 44th CIRP Conference on Manufacturing Systems, [Conference or Workshop Item]
Abstract
Today’s global production networks demand solutions combating product piracy and protecting the company´s know-how. The highly complex and dynamic environment calls for a sophisticated anticounterfeiting strategy which tackles the risks affecting a company at most. Therefore, every company has to assess its specific risk situation in order to allocate its resources to the most effective technological, organizational and legal measures. This paper introduces a new strategic portfolio which enables companies to manage its know-how-protection strategy. The portfolio clusters products regarding their attractiveness for different strategies to steal know-how, showing the most important risks and deduces norm strategies to minimize risks.
| Item Type: | Conference or Workshop Item |
|---|---|
| Erschienen: | 2011 |
| Creators: | Kuske, Philipp ; Abele, Eberhard |
| Title: | Managing a Company´s Know-how-Strategy in Global Production Networks by a Strategic Portfolio |
| Language: | English |
| Abstract: | Today’s global production networks demand solutions combating product piracy and protecting the company´s know-how. The highly complex and dynamic environment calls for a sophisticated anticounterfeiting strategy which tackles the risks affecting a company at most. Therefore, every company has to assess its specific risk situation in order to allocate its resources to the most effective technological, organizational and legal measures. This paper introduces a new strategic portfolio which enables companies to manage its know-how-protection strategy. The portfolio clusters products regarding their attractiveness for different strategies to steal know-how, showing the most important risks and deduces norm strategies to minimize risks. |
| Place of Publication: | Madison, Wisconsin, USA on 1-3 June 2011 |
| Uncontrolled Keywords: | Anti-Counterfeiting; strategic portfolio; protection strategies |
| Divisions: | 16 Department of Mechanical Engineering 16 Department of Mechanical Engineering > Institute of Production Technology and Machine Tools (PTW) |
| Event Title: | 44th CIRP Conference on Manufacturing Systems |
| Date Deposited: | 21 Jun 2011 13:43 |
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