Kuske, Philipp ; Abele, Eberhard (2011)
Managing a Company´s Know-how-Strategy in Global Production Networks by a Strategic Portfolio.
44th CIRP Conference on Manufacturing Systems.
Konferenzveröffentlichung, Bibliographie
Kurzbeschreibung (Abstract)
Today’s global production networks demand solutions combating product piracy and protecting the company´s know-how. The highly complex and dynamic environment calls for a sophisticated anticounterfeiting strategy which tackles the risks affecting a company at most. Therefore, every company has to assess its specific risk situation in order to allocate its resources to the most effective technological, organizational and legal measures. This paper introduces a new strategic portfolio which enables companies to manage its know-how-protection strategy. The portfolio clusters products regarding their attractiveness for different strategies to steal know-how, showing the most important risks and deduces norm strategies to minimize risks.
| Typ des Eintrags: | Konferenzveröffentlichung |
|---|---|
| Erschienen: | 2011 |
| Autor(en): | Kuske, Philipp ; Abele, Eberhard |
| Art des Eintrags: | Bibliographie |
| Titel: | Managing a Company´s Know-how-Strategy in Global Production Networks by a Strategic Portfolio |
| Sprache: | Englisch |
| Publikationsjahr: | 2011 |
| Ort: | Madison, Wisconsin, USA on 1-3 June 2011 |
| Veranstaltungstitel: | 44th CIRP Conference on Manufacturing Systems |
| Kurzbeschreibung (Abstract): | Today’s global production networks demand solutions combating product piracy and protecting the company´s know-how. The highly complex and dynamic environment calls for a sophisticated anticounterfeiting strategy which tackles the risks affecting a company at most. Therefore, every company has to assess its specific risk situation in order to allocate its resources to the most effective technological, organizational and legal measures. This paper introduces a new strategic portfolio which enables companies to manage its know-how-protection strategy. The portfolio clusters products regarding their attractiveness for different strategies to steal know-how, showing the most important risks and deduces norm strategies to minimize risks. |
| Freie Schlagworte: | Anti-Counterfeiting; strategic portfolio; protection strategies |
| Fachbereich(e)/-gebiet(e): | 16 Fachbereich Maschinenbau 16 Fachbereich Maschinenbau > Institut für Produktionsmanagement und Werkzeugmaschinen (PTW) |
| Hinterlegungsdatum: | 21 Jun 2011 13:43 |
| Letzte Änderung: | 05 Mär 2013 09:49 |
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