Ahsen, Anette von ; Gauch, Kevin (2024)
Opportunities and Challenges of Purpose-Led Companies: An Empirical Study Through Expert Interviews.
In: Corporate Reputation Review, 2022, 25 (3)
doi: 10.26083/tuprints-00023572
Artikel, Zweitveröffentlichung, Verlagsversion
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Kurzbeschreibung (Abstract)
Purpose-Led Companies do not exclusively pursue profit-oriented goals, but also orient their actions towards a “higher” purpose. One example of this can be found in contributing to the achievement of social objectives. So far, only a few empirical studies analyze the opportunities and challenges associated with this approach. Accordingly, the present paper examines this approach by means of expert interviews in nine companies. The interview partners evidently believe that, by means of purpose-oriented management, their companies achieve both better financial performance and improved reputation, as well as increased employee motivation. Nevertheless, problems are also identified, in particular the possible trade-offs with profit targets, as well as conflicts due to contradictory stakeholder requirements.
Typ des Eintrags: | Artikel |
---|---|
Erschienen: | 2024 |
Autor(en): | Ahsen, Anette von ; Gauch, Kevin |
Art des Eintrags: | Zweitveröffentlichung |
Titel: | Opportunities and Challenges of Purpose-Led Companies: An Empirical Study Through Expert Interviews |
Sprache: | Englisch |
Publikationsjahr: | 24 September 2024 |
Ort: | Darmstadt |
Publikationsdatum der Erstveröffentlichung: | August 2022 |
Ort der Erstveröffentlichung: | London |
Verlag: | Palgrave Macmillan |
Titel der Zeitschrift, Zeitung oder Schriftenreihe: | Corporate Reputation Review |
Jahrgang/Volume einer Zeitschrift: | 25 |
(Heft-)Nummer: | 3 |
DOI: | 10.26083/tuprints-00023572 |
URL / URN: | https://tuprints.ulb.tu-darmstadt.de/23572 |
Zugehörige Links: | |
Herkunft: | Zweitveröffentlichung DeepGreen |
Kurzbeschreibung (Abstract): | Purpose-Led Companies do not exclusively pursue profit-oriented goals, but also orient their actions towards a “higher” purpose. One example of this can be found in contributing to the achievement of social objectives. So far, only a few empirical studies analyze the opportunities and challenges associated with this approach. Accordingly, the present paper examines this approach by means of expert interviews in nine companies. The interview partners evidently believe that, by means of purpose-oriented management, their companies achieve both better financial performance and improved reputation, as well as increased employee motivation. Nevertheless, problems are also identified, in particular the possible trade-offs with profit targets, as well as conflicts due to contradictory stakeholder requirements. |
Freie Schlagworte: | Purpose-Led Company, Beyond profit, Corporate purpose |
Status: | Verlagsversion |
URN: | urn:nbn:de:tuda-tuprints-235728 |
Zusätzliche Informationen: | Palgrave is part of Springer Nature |
Sachgruppe der Dewey Dezimalklassifikatin (DDC): | 300 Sozialwissenschaften > 330 Wirtschaft |
Fachbereich(e)/-gebiet(e): | 01 Fachbereich Rechts- und Wirtschaftswissenschaften 01 Fachbereich Rechts- und Wirtschaftswissenschaften > Betriebswirtschaftliche Fachgebiete 01 Fachbereich Rechts- und Wirtschaftswissenschaften > Betriebswirtschaftliche Fachgebiete > Fachgebiet Rechnungswesen, Controlling und Wirtschaftsprüfung |
Hinterlegungsdatum: | 24 Sep 2024 11:45 |
Letzte Änderung: | 01 Okt 2024 10:16 |
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