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Stock, Ruth ; Bednarek, Marei (2014):
As They Sow, so Shall They Reap: Customers’ Influence on Customer Satisfaction at the Customer Interface.
In: Journal of the Academy of Marketing Science , 42 (4), pp. 400-414. [Article]

Bednarek, Marei (2014):
Der Einfluss des Kundenverhaltens auf die Kundenzufriedenheit : eine Untersuchung des Kundenkontakts aus der Anforderungen-Ressourcen Perspektive.
Berlin u.a., Springer, TU Darmstadt, ISBN 978-3-658-06578-2,
[Ph.D. Thesis]

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