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Nonlinear and Dynamic Effects of Responsive and Proactive Market Orientation: A Longitudinal Investigation

Jaeger, Nikolai ; Zacharias, Nicolas ; Brettel, Malte (2016)
Nonlinear and Dynamic Effects of Responsive and Proactive Market Orientation: A Longitudinal Investigation.
In: International Journal of Research in Marketing, 33 (4)
Article, Bibliographie

Item Type: Article
Erschienen: 2016
Creators: Jaeger, Nikolai ; Zacharias, Nicolas ; Brettel, Malte
Type of entry: Bibliographie
Title: Nonlinear and Dynamic Effects of Responsive and Proactive Market Orientation: A Longitudinal Investigation
Language: English
Date: 22 December 2016
Journal or Publication Title: International Journal of Research in Marketing
Volume of the journal: 33
Issue Number: 4
Divisions: 01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Innovation & Enrepreneurial Marketing
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics
Date Deposited: 06 Jan 2017 12:41
Last Modified: 06 Jan 2017 12:41
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