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A Configurational Perspective on Companies’ Innovation Orientation: A Triadic Analysis

Stock-Homburg, Ruth ; Zacharias, Nicolas (2009)
A Configurational Perspective on Companies’ Innovation Orientation: A Triadic Analysis.
In: Proceedings of the American Marketing Association 2009 Winter Educators’ Conference
Article, Bibliographie

Item Type: Article
Erschienen: 2009
Creators: Stock-Homburg, Ruth ; Zacharias, Nicolas
Type of entry: Bibliographie
Title: A Configurational Perspective on Companies’ Innovation Orientation: A Triadic Analysis
Language: English
Date: 2009
Journal or Publication Title: Proceedings of the American Marketing Association 2009 Winter Educators’ Conference
Divisions: 01 Department of Law and Economics
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Department of Marketing & Human Resource Management
Date Deposited: 24 Aug 2009 16:01
Last Modified: 26 Aug 2018 21:24
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