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Drivers of App Installation Likelihood – A Conjoint Analysis of Quality Signals in Mobile Ecosystems

Siegfried, Nils and Koch, Oliver Francis and Benlian, Alexander (2015):
Drivers of App Installation Likelihood – A Conjoint Analysis of Quality Signals in Mobile Ecosystems.
In: International Conference on Information Systems (ICIS 2015), Fort Worth, USA, December 13-16, 2015, [Conference or Workshop Item]

Item Type: Conference or Workshop Item
Erschienen: 2015
Creators: Siegfried, Nils and Koch, Oliver Francis and Benlian, Alexander
Title: Drivers of App Installation Likelihood – A Conjoint Analysis of Quality Signals in Mobile Ecosystems
Language: English
Divisions: 01 Department of Law and Economics
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Fachgebiet Information Systems & E-Services
Event Title: International Conference on Information Systems (ICIS 2015)
Event Location: Fort Worth, USA
Event Dates: December 13-16, 2015
Date Deposited: 25 Sep 2015 14:45
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