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Business model development in IT startups – the role of scarcity and personalization in generating user feedback

Koch, Oliver Francis (2015):
Business model development in IT startups – the role of scarcity and personalization in generating user feedback.
23rd European Conference on Information Systems (ECIS 2015), Münster, Germany, May, 26-29, 2015, [Conference or Workshop Item]

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Item Type: Conference or Workshop Item
Erschienen: 2015
Creators: Koch, Oliver Francis
Title: Business model development in IT startups – the role of scarcity and personalization in generating user feedback
Language: English
Divisions: 01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Fachgebiet Information Systems & E-Services
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics
Event Title: 23rd European Conference on Information Systems (ECIS 2015)
Event Location: Münster, Germany
Event Dates: May, 26-29, 2015
Date Deposited: 09 Jun 2015 12:06
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