TU Darmstadt / ULB / TUbiblio

A Configurational Perspective on Companies’ Innovation Orientation: A Triadic Analysis

Stock-Homburg, Ruth ; Zacharias, Nicolas (2009):
A Configurational Perspective on Companies’ Innovation Orientation: A Triadic Analysis.
In: Proceedings of the American Marketing Association 2009 Winter Educators’ Conference, [Article]

Item Type: Article
Erschienen: 2009
Creators: Stock-Homburg, Ruth ; Zacharias, Nicolas
Title: A Configurational Perspective on Companies’ Innovation Orientation: A Triadic Analysis
Language: English
Journal or Publication Title: Proceedings of the American Marketing Association 2009 Winter Educators’ Conference
Divisions: 01 Department of Law and Economics
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete
01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Department of Marketing & Human Resource Management
Date Deposited: 24 Aug 2009 16:01
Export:
Suche nach Titel in: TUfind oder in Google
Send an inquiry Send an inquiry

Options (only for editors)
Show editorial Details Show editorial Details