Stock-Homburg, Ruth and Zacharias, Nicolas (2009):
A Configurational Perspective on Companies’Innovation Orientation: A Triadic Analysis.
American Marketing Association 2009 Winter Educators’ Conference, Tampa, FL, [Conference or Workshop Item]
| Item Type: | Conference or Workshop Item |
|---|---|
| Erschienen: | 2009 |
| Creators: | Stock-Homburg, Ruth and Zacharias, Nicolas |
| Title: | A Configurational Perspective on Companies’Innovation Orientation: A Triadic Analysis |
| Language: | English |
| Divisions: | 01 Department of Law and Economics 01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete 01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Department of Marketing & Human Resource Management |
| Event Title: | American Marketing Association 2009 Winter Educators’ Conference |
| Event Location: | Tampa, FL |
| Date Deposited: | 18 Aug 2009 16:43 |
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| Suche nach Titel in: | TUfind oder in Google |
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